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Strategic management of techno...
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Strategic management of technology and innovation
Main Author:
Burgelman, Robert A.
(Author)
Other Authors:
Maidique, Modesto
,
Wheelwright, Steven
Format:
Book
Published:
Boston, MA:
Irwin/McGraw-Hill,
2001.
Edition:
Third edition.
Subjects:
New products --
>
Management
Technology innovation --
>
Management
High technology --
>
Management
Holdings
Description
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Physical Description:
xiii, 990 pages: illustrations; 26 cm.
ISBN:
0072312831
9780072312836
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