Burgelman, R. A., Maidique, M., & Wheelwright, S. (2001). Strategic management of technology and innovation (Third edition.). Boston, MA: Irwin/McGraw-Hill.
Chicago Style CitationBurgelman, Robert A., Modesto Maidique, and Steven Wheelwright. Strategic Management of Technology and Innovation. Third edition. Boston, MA: Irwin/McGraw-Hill, 2001.
MLA CitationBurgelman, Robert A., Modesto Maidique, and Steven Wheelwright. Strategic Management of Technology and Innovation. Third edition. Boston, MA: Irwin/McGraw-Hill, 2001.
Warning: These citations may not always be 100% accurate.