Marketing channels : a relationship management approach
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Essex:
Heriot-Watt University,
1997.
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| Subjects: |
| LEADER | 00541pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000031794 | ||
| 005 | 20090930090000.0 | ||
| 020 | 0 | 0 | |a 0273654721 |
| 082 | |a 658.84 PEL | ||
| 090 | 0 | 0 | |a HF5415.129 |b PEL 1997 |
| 100 | 1 | 0 | |a PELTON |
| 245 | 1 | 0 | |a Marketing channels : |b a relationship management approach |c Lou E. Pelton, David Strutton and James R. Lumpkin. |
| 260 | 0 | 0 | |a Essex: |b Heriot-Watt University, |c 1997. |
| 300 | |a xxii, various pages: |b ill.; |c 26cm. | ||
| 650 | 0 | 0 | |a Marketing Channels |
| 700 | 1 | 1 | |a Strutton, |h David |
| 700 | 1 | 1 | |a Lumpkin, |h James R |