APA Citation

PELTON, Strutton,, & Lumpkin. (1997). Marketing channels: A relationship management approach. Essex: Heriot-Watt University.

Chicago Style Citation

PELTON, Strutton, and Lumpkin. Marketing Channels: A Relationship Management Approach. Essex: Heriot-Watt University, 1997.

MLA Citation

PELTON, Strutton, and Lumpkin. Marketing Channels: A Relationship Management Approach. Essex: Heriot-Watt University, 1997.

Warning: These citations may not always be 100% accurate.