Exploring marketing research
Main Author: | |
---|---|
Format: | Book |
Published: |
Fort Worth:
Dryden Press,
2000.
|
Edition: | 7th ed. |
Subjects: |
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---|---|---|---|
001 | 0000031420 | ||
005 | 20091222090000.0 | ||
020 | 0 | 0 | |a 0030262186 |
082 | |a 658.83 ZIK 2000 | ||
090 | 0 | 0 | |a HF5415.2 |b ZIK 2000 |
100 | 1 | 0 | |a Zikmund |
245 | 1 | 0 | |a Exploring marketing research |c William G. Zikmund. |
250 | 0 | 0 | |a 7th ed. |
260 | 0 | 0 | |a Fort Worth: |b Dryden Press, |c 2000. |
300 | |a xxiii, 812p.: |b col.ill.; |c 27cm. | ||
650 | 0 | 0 | |a Marketing research |