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| LEADER |
00853pamaa2200241 4500 |
| 001 |
0000031372 |
| 005 |
20190308090000.0 |
| 008 |
090825 eng |
| 020 |
0 |
0 |
|a 9780273686798 (pbk.)
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| 090 |
0 |
0 |
|a HF5415.13
|b WOO 2004
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| 100 |
1 |
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|a Wood, Marian Burk
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| 245 |
1 |
0 |
|a Marketing planning :
|b principles into practice
|c Marian Burk Wood.
|
| 260 |
0 |
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|a Harlow, Eng. ; New York:
|b Prentice Hall Financial Times,
|c 2004.
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| 300 |
|
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|a xxii, 379 p.:
|b ill.;
|c 25 cm.
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| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
|
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|a volume
|2 rdacarrier
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| 500 |
0 |
0 |
|a 1 CD-ROM titles "Marketing planning : principles into practice / Marian Burk Wood"
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| 501 |
0 |
0 |
|a BBDUH
|
| 501 |
0 |
0 |
|a BATUH
|
| 504 |
0 |
0 |
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 856 |
|
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|u http://www.pearson-books.com
|
