Zikmund. (2000). Business research methods (6th ed.). Fort Worth: Dryden Press.
Chicago Style CitationZikmund. Business Research Methods. 6th ed. Fort Worth: Dryden Press, 2000.
MLA CitationZikmund. Business Research Methods. 6th ed. Fort Worth: Dryden Press, 2000.
Warning: These citations may not always be 100% accurate.