APA Citation

SCHULTZ, Robinson,, & Petrison. (1998). Sales promotion essentials: The 10 basic sales promotion techniques (3rd ed.). Lincolnwood, Ill.: NTC Business Books.

Chicago Style Citation

SCHULTZ, Robinson, and Petrison. Sales Promotion Essentials: The 10 Basic Sales Promotion Techniques. 3rd ed. Lincolnwood, Ill.: NTC Business Books, 1998.

MLA Citation

SCHULTZ, Robinson, and Petrison. Sales Promotion Essentials: The 10 Basic Sales Promotion Techniques. 3rd ed. Lincolnwood, Ill.: NTC Business Books, 1998.

Warning: These citations may not always be 100% accurate.