Principles of direct and database marketing
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
Pitman Pub.,
1998.
|
| Subjects: |
| LEADER | 00389pamaa2200145 4500 | ||
|---|---|---|---|
| 001 | 0000030477 | ||
| 005 | 20060807090000.0 | ||
| 020 | 0 | 0 | |a 0273627171 |
| 082 | |a 658.872 TAP 1998 | ||
| 090 | 0 | 0 | |a HF5415.126 |b TAP 1998 |
| 100 | 1 | 0 | |a TAPP |
| 245 | 1 | 0 | |a Principles of direct and database marketing |c Alan Tapp. |
| 260 | 0 | 0 | |a London: |b Pitman Pub., |c 1998. |
| 300 | |a xiii, 369p.; |c 26cm. | ||
| 650 | 0 | 0 | |a Direct selling |