Effective marketing : creating and keeping customers

Main Author: Zikmund
Other Authors: D'Amico,
Format: Book
Published: Ohio: South-Western College Pub., 2002.
Edition:3rd ed.
Subjects:


TSAM LIBRARY

Call Number: HF5415 ZIK 2002
Accession Item Category Format Status Notes
0000034885 Open Shelf Monographs AVAILABLE