APA Citation

Jones. (1998). HOW Advertising works: The role of research. London: SAGE Pub..

Chicago Style Citation

Jones. HOW Advertising Works: The Role of Research. London: SAGE Pub., 1998.

MLA Citation

Jones. HOW Advertising Works: The Role of Research. London: SAGE Pub., 1998.

Warning: These citations may not always be 100% accurate.