Strategic marketing communications : new ways to build and integrate communications
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
London:
Kogan Page,
1999.
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| Edition: | Revised ed. |
| Subjects: |
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
London:
Kogan Page,
1999.
|
| Edition: | Revised ed. |
| Subjects: |