Marketing : an introduction
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
2000.
|
| Edition: | 5th ed. |
| Subjects: |
| LEADER | 00438pamaa2200157 4500 | ||
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| 005 | 20150907090000.0 | ||
| 020 | 0 | 0 | |a 013012771X (pbk) |
| 090 | 0 | 0 | |a HF5415.13 |b KOT 2000 |
| 100 | 1 | 0 | |a Kotler, Philip |
| 245 | 1 | 0 | |a Marketing : |b an introduction |c Philip Kotler and Gary Armstrong. |
| 250 | 0 | 0 | |a 5th ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 2000. |
| 300 | |a xv, 575p.; |c 26cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Armstrong, |h Gary |