Advertising : principles and practice
Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
New Jersey:
Prentice Hall,
2000.
|
Edition: | 5th ed. |
Subjects: |
LEADER | 00522pamaa2200181 4500 | ||
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001 | 0000028487 | ||
005 | 20090413090000.0 | ||
020 | 0 | 0 | |a 0130872180 |
082 | |a 659.1 WEL 2000 | ||
090 | 0 | 0 | |a HF5823 |b WEL 2000 |
100 | 1 | 0 | |a Wells |
245 | 1 | 0 | |a Advertising : |b principles and practice |c William Wells, John Burnett and Sandra Moriarty. |
250 | 0 | 0 | |a 5th ed. |
260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 2000. |
300 | |a xvii, 562p.: |b ill.; |c 29cm. | ||
650 | 0 | 0 | |a Advertising |
700 | 1 | 1 | |a Burnett, |h John |
700 | 1 | 1 | |a Moriarty, |h Sandra |