Piercy. (1997). Market-led strategic change: Transforming the process of going to market (2nd ed.). Oxford: Butterworth-Heinemann Ltd..
Chicago Style CitationPiercy. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Oxford: Butterworth-Heinemann Ltd., 1997.
MLA CitationPiercy. Market-led Strategic Change: Transforming the Process of Going to Market. 2nd ed. Oxford: Butterworth-Heinemann Ltd., 1997.
Warning: These citations may not always be 100% accurate.