00606cam a2200205 7i4500 0000028119 20230519090000.0 1574442341 658.8 PAL HF5415.13 PAL 1999 Paley, Norton author The Manager's guide to competitive marketing strategies Norton Paley. Second edition. Boca Raton: St. Lucie Press, 1999. xvii, 427 pages; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier Marketing -- Management Paley, Norton