Contemporary marketing : plus
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Fort Worth:
The Dryden Press,
1995.
|
| Edition: | 8th ed. |
| Subjects: |
| LEADER | 00472pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000027361 | ||
| 005 | 20090115090000.0 | ||
| 020 | 0 | 0 | |a 0030125480 |
| 082 | |a 658.8 BOO 1995 | ||
| 090 | 0 | 0 | |a HF5415 |b BOO 1995 |
| 100 | 1 | 0 | |a Boone |
| 245 | 1 | 0 | |a Contemporary marketing : |b plus |c Louis E. Boone and David L. Kurtz. |
| 250 | 0 | 0 | |a 8th ed. |
| 260 | 0 | 0 | |a Fort Worth: |b The Dryden Press, |c 1995. |
| 300 | |a xxxii, 737p.: |b col.ill.; |c 29cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Kurtz, |h David L. |