Consumer behavior and marketing strategy
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Illinois:
Irwin,
1993.
|
| Edition: | 3rd ed.. |
| Subjects: |
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| 005 | 20090217090000.0 | ||
| 020 | 0 | 0 | |a 0256105677 |
| 082 | |a 658.8342 PET 1993 | ||
| 090 | 0 | 0 | |a HF5415.3 |b PET 1993 |
| 100 | 1 | 0 | |a Peter |
| 245 | 1 | 0 | |a Consumer behavior and marketing strategy |c J. Paul Peter and Jerry C. Olson. |
| 250 | 0 | 0 | |a 3rd ed.. |
| 260 | 0 | 0 | |a Illinois: |b Irwin, |c 1993. |
| 300 | |a xxvii, 772p.: |b ill.col.; |c 24cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Consumer behavior |
| 700 | 1 | 1 | |a Olson, |h Jerry C |