APA Citation

KARDES. (1999). Consumer behavior and managerial decision making. New York: Addison - Wesley Longman Inc..

Chicago Style Citation

KARDES. Consumer Behavior and Managerial Decision Making. New York: Addison - Wesley Longman Inc., 1999.

MLA Citation

KARDES. Consumer Behavior and Managerial Decision Making. New York: Addison - Wesley Longman Inc., 1999.

Warning: These citations may not always be 100% accurate.