Marketing for hospitality and tourism

Main Author: Kotler, Philip
Other Authors: Bowen,, Makens,
Format: Book
Published: New Jersey: Prentice Hall, 1999.
Edition:2nd edition.
Subjects:
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020 0 0 |a 0130110310/0130807958  
082 |a 338.4791 KOT 1999 
090 0 0 |a G155.A1   |b KOT 1999 
100 1 0 |a Kotler, Philip  
245 1 0 |a Marketing for hospitality and tourism   |c Philip Kotler, John Bowen and James Makens. 
250 0 0 |a 2nd edition. 
260 0 0 |a New Jersey:   |b Prentice Hall,   |c 1999. 
300 |a xv, 800p.:   |b col. ill.;   |c 26cm. 
650 0 0 |a Tourist trade --   |x Marketing  
650 0 0 |a Hotels --   |x Marketing  
650 0 0 |a Marketing --   |x Tourist trade  
650 0 0 |a Marketing --   |x Hotels  
700 1 1 |a Bowen,   |h John  
700 1 1 |a Makens,   |h James