Strategic market management
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York:
John Wiley,
1998.
|
| Edition: | 5th ed.. |
| Subjects: |
| LEADER | 00412pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000024596 | ||
| 005 | 20091014090000.0 | ||
| 020 | 0 | 0 | |a 0471177431 |
| 082 | |a 658.8 AAK 1998 | ||
| 090 | 0 | 0 | |a HF5415.13 |b AAK 1998 |
| 100 | 1 | 0 | |a Aaker |
| 245 | 1 | 0 | |a Strategic market management |c David A. Aaker. |
| 250 | 0 | 0 | |a 5th ed.. |
| 260 | 0 | 0 | |a New York: |b John Wiley, |c 1998. |
| 300 | |a xiv, 330p.: |b 23cm. | ||
| 650 | 0 | 0 | |a Marketing -- |x Management |