Marketing research : measurement, method and application
Main Author: | |
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Format: | Book |
Published: |
London:
International Thomson Pub.,
1999.
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Subjects: |
LEADER | 00417pamaa2200145 4500 | ||
---|---|---|---|
001 | 0000024392 | ||
005 | 20090930090000.0 | ||
020 | 0 | 0 | |a 1861521553 |
082 | |a 658.83 KEN | ||
090 | 0 | 0 | |a HF5415.2 |b KEN 1999 |
100 | 1 | 0 | |a KENT |
245 | 1 | 0 | |a Marketing research : |b measurement, method and application |c Raymond Kent. |
260 | 0 | 0 | |a London: |b International Thomson Pub., |c 1999. |
300 | |a xiv, 334p.; |c 25cm. | ||
650 | 0 | 0 | |a Marketing research |