Description: Broadcast/Cable programming :

Main Author:	EASTMAN
Other Authors:	FERGUSON,
Format:	Book
Published:	Belmont: Wadsworth Pub., 1997.
Edition:	5th ed.
Subjects:	Televesion programs -- > Planning Radio programs -- > Planning Cable television -- > Planning

Physical Description:	xix, 471p.; 25cm.
ISBN:	0534507441 (hard)