Business marketing : connecting strategy, relationships, and learning
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Boston:
Irwin McGraw Hill,
1999.
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| Subjects: |
| LEADER | 00485pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000021937 | ||
| 005 | 20100610090000.0 | ||
| 020 | 0 | 0 | |a 0071162003 |
| 082 | |a 658.8 DWY 1999 | ||
| 090 | 0 | 0 | |a HF5415 |b DWY 1999 |
| 100 | 1 | 0 | |a Dwyer |
| 245 | 1 | 0 | |a Business marketing : |b connecting strategy, relationships, and learning |c F. Robert Dwyer and John F. Tanner. |
| 260 | 0 | 0 | |a Boston: |b Irwin McGraw Hill, |c 1999. |
| 300 | |a xxix, 670p.: |b col.ill.; |c 26cm. | ||
| 650 | 0 | 0 | |a Marketing |
| 700 | 1 | 1 | |a Tanner, |h John F. |