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The market research toolbox :
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The market research toolbox : a concise guide for beginners
Main Author:
MCQUARRIE
Format:
Book
Published:
Thousands Oaks:
Sage Pub.,
1996.
Subjects:
Marketing research --
>
Methodology
Holdings
Description
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Physical Description:
xviii, 154p.; 23cm.
ISBN:
0803958579
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