Copywriting for the electronic media : a practical guide
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
California:
Wadsworth Pub.,
1998.
|
| Edition: | 3rd ed. |
| Subjects: |
| LEADER | 00480pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000021501 | ||
| 005 | 20060619090000.0 | ||
| 020 | 0 | 0 | |a 0534507549 (pbk) |
| 082 | |a 659.14 MEE | ||
| 090 | 0 | 0 | |a HF5825 |b MEE 1998 |
| 100 | 1 | 0 | |a MEESKE |
| 245 | 1 | 0 | |a Copywriting for the electronic media : |b a practical guide |c Milan D. Meeske. |
| 250 | 0 | 0 | |a 3rd ed. |
| 260 | 0 | 0 | |a California: |b Wadsworth Pub., |c 1998. |
| 300 | |a xvii, 295p.; |c 28cm. | ||
| 650 | 0 | 0 | |a Broadcast advertising |
| 650 | 0 | 0 | |a Advertising copy |