Marketing to generation X

Main Author: RITCHIE
Format: Book
Published: London: Lexington Books, 1995.
Subjects:
LEADER 00411pamaa2200157 4500
001 0000020535
005 20060706090000.0
020 0 0 |a 0029265452  
082 |a 658.8348 RIT 
090 0 0 |a HF5415   |b RIT 1995 
100 1 0 |a RITCHIE  
245 1 0 |a Marketing to generation X   |c Karen Ritchie. 
260 0 0 |a London:   |b Lexington Books,   |c 1995. 
300 |a xi, 177p.:   |b ill.;   |c 23cm. 
650 0 0 |a Youth as consumers  
650 0 0 |a Marketing