Business-to-business marketing communications
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
Kogan Page,
1998.
|
| Edition: | 6th ed. |
| Subjects: |
| LEADER | 00446pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000019270 | ||
| 005 | 20060529090000.0 | ||
| 020 | 0 | 0 | |a 074942558X |
| 082 | |a 659.1 HAR | ||
| 090 | 0 | 0 | |a HF5415 |b HAR 1998 |
| 100 | 1 | 0 | |a HART |
| 245 | 1 | 0 | |a Business-to-business marketing communications |c Norman Hart. |
| 250 | 0 | 0 | |a 6th ed. |
| 260 | 0 | 0 | |a London: |b Kogan Page, |c 1998. |
| 300 | |a xiii, 365p.: |b 24cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 650 | 0 | 0 | |a Communication in marketing |