Successful product management : a guide to strategy planning and development
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London:
Kogan Page,
1998.
|
| Edition: | 2nd ed. |
| Series: | Marketing in action series
|
| Subjects: |
| LEADER | 00550pamaa2200181 4500 | ||
|---|---|---|---|
| 001 | 0000018869 | ||
| 005 | 20060619090000.0 | ||
| 020 | 0 | 0 | |a 0749427027 |
| 082 | |a 658.576 MOR | ||
| 090 | 0 | 0 | |a HF5415.15 |b MOR 1998 |
| 100 | 1 | 0 | |a MORSE |
| 245 | 1 | 0 | |a Successful product management : |b a guide to strategy planning and development |c Stephen Morse. |
| 250 | 0 | 0 | |a 2nd ed. |
| 260 | 0 | 0 | |a London: |b Kogan Page, |c 1998. |
| 300 | |a xix, 150p.: |b 23cm. | ||
| 440 | 0 | 0 | |a Marketing in action series |
| 504 | 0 | 0 | |a Includes bibliography (p. [144]) and index |
| 650 | 0 | 0 | |a Produc management |