Applications in basic marketing : clippings from the popular business press
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Chicago:
Irwin McGraw Hill,
1999.
|
| Edition: | 1998-1999 edition. |
| Subjects: |
| LEADER | 00486pamaa2200157 4500 | ||
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| 001 | 0000018716 | ||
| 005 | 20100721090000.0 | ||
| 020 | 0 | 0 | |a 0071158413 |
| 082 | |a 658.8 PER | ||
| 090 | 0 | 0 | |a HF5415 |b PER 1999 |
| 100 | 1 | 0 | |a Perreault |
| 245 | 1 | 0 | |a Applications in basic marketing : |b clippings from the popular business press |c William D. Perreault and E. Jerome McCarthy. |
| 250 | 0 | 0 | |a 1998-1999 edition. |
| 260 | 0 | 0 | |a Chicago: |b Irwin McGraw Hill, |c 1999. |
| 300 | |a vi, 176p.: |b 26cm. | ||
| 650 | 0 | 0 | |a Marketing |