Contemporary advertising
Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Published: |
Chicago:
Irwin,
1996.
|
Edition: | 6th ed. |
Subjects: |
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005 | 20090217090000.0 | ||
020 | 0 | 0 | |a 1140190 |
082 | |a 659.1 ARE 1996 | ||
090 | 0 | 0 | |a HF5823 |b ARE 1996 |
100 | 1 | 0 | |a Arens |
245 | 1 | 0 | |a Contemporary advertising |c William F. Arens ; with the editorial collaboration of Jack J. Whidden. |
250 | 0 | 0 | |a 6th ed. |
260 | 0 | 0 | |a Chicago: |b Irwin, |c 1996. |
300 | |a xxxi, 501+p.: |b col.ill.; |c 1996. | ||
501 | 0 | 0 | |a ADTP |
501 | 0 | 0 | |a DBL |
501 | 0 | 0 | |a DAS |
501 | 0 | 0 | |a DIA |
650 | 0 | 0 | |a Advertising |
700 | 1 | 1 | |a Whidden, |h Jack J. |