Global marketing : foreign entry, local marketing, and global management
Main Author: | |
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Format: | Book |
Published: |
Chicago:
Irwin,
1997.
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Subjects: |
LEADER | 00470pamaa2200157 4500 | ||
---|---|---|---|
001 | 0000018704 | ||
005 | 20060529090000.0 | ||
020 | 0 | 0 | |a 0251144021 |
082 | |a 658.848 JOH | ||
090 | 0 | 0 | |a HF1416 |b JOH 1997 |
100 | 1 | 0 | |a JOHANSSON |
245 | 1 | 0 | |a Global marketing : |b foreign entry, local marketing, and global management |c Johny K. Johansson. |
260 | 0 | 0 | |a Chicago: |b Irwin, |c 1997. |
300 | |a xx, 716p.: |b 24cm. | ||
650 | 0 | 0 | |a Export marketing |
650 | 0 | 0 | |a Export marketing -- |x Management |