Global marketing strategy
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New York:
McGraw Hill,
1995.
|
| Subjects: |
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|---|---|---|---|
| 001 | 0000018703 | ||
| 005 | 20060613090000.0 | ||
| 020 | 0 | 0 | |a 0071132775 |
| 082 | |a 658.848 DOU 1995 | ||
| 090 | 0 | 0 | |a HF1416 |b DOU 1995 |
| 100 | 1 | 0 | |a DOUGLAS |
| 245 | 1 | 0 | |a Global marketing strategy |c Susan P. Douglas and C. Samuel Craig. |
| 260 | 0 | 0 | |a New York: |b McGraw Hill, |c 1995. |
| 300 | |a xvii, 554p.: |b 24cm. | ||
| 650 | 0 | 0 | |a Export marketing -- |x Management |
| 650 | 0 | 0 | |a Export marketing -- |x Management -- |x Case studies |
| 700 | 1 | 1 | |a CRAIG, |h C. Samuel |