Global marketing strategy
Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
New York:
McGraw Hill,
1995.
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Subjects: |
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001 | 0000018703 | ||
005 | 20060613090000.0 | ||
020 | 0 | 0 | |a 0071132775 |
082 | |a 658.848 DOU 1995 | ||
090 | 0 | 0 | |a HF1416 |b DOU 1995 |
100 | 1 | 0 | |a DOUGLAS |
245 | 1 | 0 | |a Global marketing strategy |c Susan P. Douglas and C. Samuel Craig. |
260 | 0 | 0 | |a New York: |b McGraw Hill, |c 1995. |
300 | |a xvii, 554p.: |b 24cm. | ||
650 | 0 | 0 | |a Export marketing -- |x Management |
650 | 0 | 0 | |a Export marketing -- |x Management -- |x Case studies |
700 | 1 | 1 | |a CRAIG, |h C. Samuel |