Description: Marketing for hospitilaity and tourism

Main Author:	Kotler, Philip
Other Authors:	Bowen,, Makens,
Format:	Book
Published:	New Jersey: Prentice Hall, 1996.
Subjects:	Hotels -- > Marketing Marketing -- > Tourist trade Marketing -- > Hotels Tourist trade -- > Marketing

Physical Description:	xiii, 704p.: 26cm.
ISBN:	013858267X