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LEADER |
00585pamaa2200193 4500 |
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0000018530 |
005 |
20060620090000.0 |
020 |
0 |
0 |
|a 0071154302
|
082 |
|
|
|a 658.8 BEA
|
090 |
0 |
0 |
|a HF5415.1
|b BEA 1998
|
100 |
1 |
0 |
|a BEARDEN
|
245 |
1 |
0 |
|a Marketing :
|b principles & perspectives
|c William O. Bearden, Thomas N. Ingram and Raymond W. LaForge.
|
250 |
0 |
0 |
|a 2nd ed.
|
260 |
0 |
0 |
|a Boston:
|b Irwin McGraw Hill,
|c 1998.
|
300 |
|
|
|a xxxvi, 615p.:
|b 28cm.
|
440 |
0 |
0 |
|a Irwin McGraw Hill series in marketing
|
650 |
0 |
0 |
|a Marketing
|
700 |
1 |
1 |
|a Ingram,
|h Thomas N.
|
700 |
1 |
1 |
|a Laforge,
|h Raymond W.
|