Readings on market-driving strategies towards a new theory of competitive advantage

Main Author: CARPENTER
Other Authors: GLAZER,, Nakamoto,
Format: Book
Published: Massachusetts: Addison Wesley, 1997.
Subjects:
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090 0 0 |a HF5415.32   |b CAR 1997 
100 1 0 |a CARPENTER  
245 1 0 |a Readings on market-driving strategies towards a new theory of competitive advantage   |c Gregory S. Carpenter, Rashi Glazer and Kent Nakamoto. 
260 0 0 |a Massachusetts:   |b Addison Wesley,   |c 1997. 
300 |a xv,540p.:   |b 24cm. 
650 0 0 |a Marketing --   |x Management  
650 0 0 |a Competition  
650 0 0 |a Strategic planning  
700 1 1 |a GLAZER,   |h Rashi  
700 1 1 |a Nakamoto,   |h Kent