Divide and conquer : target your customers through market segmentation

Main Author: WEBBER
Format: Book
Published: New York: John Wiley, 1998.
Subjects:
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020 0 0 |a 0471176338  
090 0 0 |a HF5415.127   |b WEB 1998 
100 1 0 |a WEBBER  
245 1 0 |a Divide and conquer :   |b target your customers through market segmentation   |c Harry Webber. 
260 0 0 |a New York:   |b John Wiley,   |c 1998. 
300 |a viii, 232p.:   |b 24cm. 
650 0 0 |a Market segmentation --   |z United States