QUANTITATIVE methods in marketing

Other Authors: Hooley,, Hussey,
Format: Book
Published: London: Dryden Press, 1994.
Subjects:
LEADER 00449pamaa2200145 4500
001 0000018365
005 20060704090000.0
020 0 0 |a 1861524439  
090 0 0 |a HF5415   |b QUA 1994 
245 0 0 |a QUANTITATIVE methods in marketing   |c edited by Graham J. Hooley and Michael K. Hussey. 
260 0 0 |a London:   |b Dryden Press,   |c 1994. 
300 |a 272p.:   |b 24cm. 
650 0 0 |a Marketing --   |x Mathematical models  
700 1 1 |a Hooley,   |h Graham J.  
700 1 1 |a Hussey,   |h Michael K.