QUANTITATIVE methods in marketing
Other Authors: | , |
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Format: | Book |
Published: |
London:
Dryden Press,
1994.
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Subjects: |
LEADER | 00449pamaa2200145 4500 | ||
---|---|---|---|
001 | 0000018365 | ||
005 | 20060704090000.0 | ||
020 | 0 | 0 | |a 1861524439 |
090 | 0 | 0 | |a HF5415 |b QUA 1994 |
245 | 0 | 0 | |a QUANTITATIVE methods in marketing |c edited by Graham J. Hooley and Michael K. Hussey. |
260 | 0 | 0 | |a London: |b Dryden Press, |c 1994. |
300 | |a 272p.: |b 24cm. | ||
650 | 0 | 0 | |a Marketing -- |x Mathematical models |
700 | 1 | 1 | |a Hooley, |h Graham J. |
700 | 1 | 1 | |a Hussey, |h Michael K. |