Marketing ethics : an international perspective

Main Author: Schlegelmilch
Format: Book
Published: London: International Thomson Business Press, 1998.
Series:Advanced marketing series
Subjects:
LEADER 00598pamaa2200181 4500
001 0000018147
005 20090930090000.0
020 0 0 |a 186152191X (pbk.)  
082 |a 174.4 SCH 
090 0 0 |a HF5307   |b SCH 1998 
100 1 0 |a Schlegelmilch  
245 1 0 |a Marketing ethics :   |b an international perspective   |c Bodo B. Schlegelmilch. 
260 0 0 |a London:   |b International Thomson Business Press,   |c 1998. 
300 |a x, 468 p.;   |c 24cm. 
440 0 0 |a Advanced marketing series 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Business ethics  
650 0 0 |a Marketing --   |x Moral and ethical aspects