Contemporary marketing research
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Cincinnati:
South Western,
1999.
|
| Edition: | 4th ed. |
| Subjects: |
| LEADER | 00478pamaa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000018121 | ||
| 005 | 20190808090000.0 | ||
| 020 | 0 | 0 | |a 9780538885072 (hbk.) |
| 082 | |a 658.83 MCD 1999 | ||
| 090 | 0 | 0 | |a HF5415.2 |b MCD 1999 |
| 100 | 1 | 0 | |a McDaniel |
| 245 | 1 | 0 | |a Contemporary marketing research |c Carl McDaniel and Roger Gates. |
| 250 | 0 | 0 | |a 4th ed. |
| 260 | 0 | 0 | |a Cincinnati: |b South Western, |c 1999. |
| 300 | |a xxxvi, 780p.: |b 27cm. | ||
| 650 | 0 | 0 | |a Marketing research |
| 700 | 1 | 1 | |a Gates, |h Roger H. |