Profitable product management
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Published: |
Oxford:
Heinemann Professional Pub.,
1984.
|
| Series: | Institute of marketing series
|
| Subjects: |
| LEADER | 00437pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000018037 | ||
| 005 | 20060704090000.0 | ||
| 020 | 0 | 0 | |a 0434922153 |
| 090 | 0 | 0 | |a HF5415.15 |b WAR 1984 |
| 100 | 1 | 0 | |a WARD |
| 245 | 1 | 0 | |a Profitable product management |c John Ward. |
| 260 | 0 | 0 | |a Oxford: |b Heinemann Professional Pub., |c 1984. |
| 300 | |a xii, 273p.: |b 24cm. | ||
| 440 | 0 | 0 | |a Institute of marketing series |
| 650 | 0 | 0 | |a Marketing |
| 710 | 1 | 1 | |a Institute of Marketing |