00586pamaa2200169 4500 0000018014 20060626090000.0 087584832X (alk. paper) 647.950688 BRA 1998 TX911.3.M27 BRA 1998 BRADACH Franchise organizations Jeffrey L. Bradach. Boston, Mass.: Harvard Business School Press, c1998. viii, 237 p.: ill.; 25cm. Includes bibliographical references (p. 219-227) and index Chain restaurants -- Management Franchises (Retail trade) -- Management