APA Citation

SUDMAN, & BLAIR. (1998). Marketing research: A problem-solving approach. Boston: McGraw Hill.

Chicago Style Citation

SUDMAN, and BLAIR. Marketing Research: A Problem-solving Approach. Boston: McGraw Hill, 1998.

MLA Citation

SUDMAN, and BLAIR. Marketing Research: A Problem-solving Approach. Boston: McGraw Hill, 1998.

Warning: These citations may not always be 100% accurate.