URBAN, & Hauser. (1993). Design and marketing of new products (2nd ed.). Englewood Cliffs, N.J.: Prentice Hall.
Chicago Style CitationURBAN, and Hauser. Design and Marketing of New Products. 2nd ed. Englewood Cliffs, N.J.: Prentice Hall, 1993.
MLA CitationURBAN, and Hauser. Design and Marketing of New Products. 2nd ed. Englewood Cliffs, N.J.: Prentice Hall, 1993.
Warning: These citations may not always be 100% accurate.