Understanding customers
| Main Author: | |
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| Format: | Book |
| Published: |
Oxford:
Butterworth Heinemann,
1997.
|
| Edition: | 2nd ed. |
| Series: | The marketing series
|
| Subjects: |
| Physical Description: | viii, 312p.: 24cm. |
|---|---|
| ISBN: | 0750623225 |