Global marketing : a market-responsive approach
Main Author: | |
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Format: | Book |
Published: |
London:
Prentice Hall,
1998.
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Subjects: |
LEADER | 00461pamaa2200157 4500 | ||
---|---|---|---|
001 | 0000016988 | ||
005 | 20190809090000.0 | ||
020 | 0 | 0 | |a 9780132610902 |
082 | |a 658.848 HOL 1998 | ||
090 | 0 | 0 | |a HF1416 |b HOL 1998 |
100 | 1 | 0 | |a Hollensen |
245 | 1 | 0 | |a Global marketing : |b a market-responsive approach |c Svend Hollensen. |
260 | 0 | 0 | |a London: |b Prentice Hall, |c 1998. |
300 | |a xxxv, 604p.: |b 25cm. | ||
650 | 0 | 0 | |a Export marketing |
650 | 0 | 0 | |a International business enterprises |