International marketing
Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Boston:
Irwin/McGraw-Hill,
1999.
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Edition: | 10th ed.. |
Subjects: |
Item Description: | Includes 2 DVD totles "International marketing - DVD 1 and 2 / Philip R. Cateora and John L. Graham" |
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Physical Description: | xxv, 721p.; 28cm. |
ISBN: | 0256259828 |