Marketing research : an applied orientation
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1996.
|
| Edition: | 2nd ed. |
| Subjects: |
| LEADER | 00428pamaa2200157 4500 | ||
|---|---|---|---|
| 001 | 0000015679 | ||
| 005 | 20091208090000.0 | ||
| 020 | 0 | 0 | |a 0132428016 |
| 082 | |a 658.83 MAL 1996 | ||
| 090 | 0 | 0 | |a HF5415.2 |b MAL 1996 |
| 100 | 1 | 0 | |a Malhotra |
| 245 | 1 | 0 | |a Marketing research : |b an applied orientation |c Naresh K. Malhotra. |
| 250 | 0 | 0 | |a 2nd ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1996. |
| 300 | |a xxxiii, 890p.: |b 1996. | ||
| 650 | 0 | 0 | |a Marketing |