Modern marketing

Main Author: JEFKINS
Format: Book
Published: London: Longman, 1993.
Edition:3rd ed.
Subjects:
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020 0 0 |a 071210853X  
082 |a 658.8 JEF 
090 0 0 |a HF5415   |b JEF 1993 
100 1 0 |a JEFKINS  
245 1 0 |a Modern marketing   |c Frank Jefkins. 
250 0 0 |a 3rd ed. 
260 0 0 |a London:   |b Longman,   |c 1993. 
300 |a xi, 339p.;   |c 22 cm. 
650 0 0 |a Marketing