Advertising : principles and practice
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
New Jersey:
Prentice Hall,
1998.
|
| Edition: | 4th ed. |
| Subjects: |
| LEADER | 00513pamaa2200181 4500 | ||
|---|---|---|---|
| 001 | 0000015378 | ||
| 005 | 20090413090000.0 | ||
| 020 | 0 | 0 | |a 0137833660 |
| 082 | |a 659.1 WEL 1998 | ||
| 090 | 0 | 0 | |a HF5823 |b WEL 1998 |
| 100 | 1 | 0 | |a Wells |
| 245 | 1 | 0 | |a Advertising : |b principles and practice |c William Wells, John Burnett and Sandra Moriarty. |
| 250 | 0 | 0 | |a 4th ed. |
| 260 | 0 | 0 | |a New Jersey: |b Prentice Hall, |c 1998. |
| 300 | |a xxi, 731p.: |b 29cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 700 | 1 | 1 | |a Burnett, |h John |
| 700 | 1 | 1 | |a Moriarty, |h Sandra |